About Us

If anyone would ask Yellow Boutique’s owner, Emily Davis what she wanted to be when she grew up, her answer was always the same, “I am going to have a store and sell candy and dolls.”  The inventory has evolved since then into “everything Emily”: shoes, purses, tops, jeans, dresses, swimwear, jewelry and so much more.

After spending 8 years in a cubicle recruiting for technical and retail companies, the creative drive and passion to open her own store overcame Emily.  Yellow Boutique opened at the beginning of December 2010, after months spent researching locations, funding, and establishing relationships with vendors.  She quit her job within 30 days of her soft opening of the store and opened the store within one week of getting into the Broadway location in Saratoga Springs, NY.

Yellow Boutique offers eclectic, shabby chic, affordable women’s clothing, shoes, accessories and one-of-a kind bathing suits.   The store carries a selection of brands you are familiar with while also introducing you to cutting-edge brands that you will fall in love with.   Aside from the fashion brands, Yellow also carries locally made jewelry, hand soaps, body lotions and other accessories that not only fit your style but make wonderful gifts that offer exclusiveness.  Here at Yellow Boutique, there is something for everyone!  You continue to inspire Yellow Boutique and deserve to feel beautiful!

Come take a journey into our cozy shopping haven and escape from your busy lifestyle to transform your wardrobe into everything and anything your heart desires.